Since a promotional video of the new series was leaked online earlier this week, Ten has received complaints from the mayor and councillors of Sunderland Shire, saying that they will not let filming go ahead in case it makes the region look bad.
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Ten Chief Programming Officer David Mott said in a statement published by The Age: "It is disappointing the councillors have made assumptions about The Shire before discussing it fully with us.
"Their concerns appear to be based on footage that was leaked online, footage that has triggered some inaccurate, misleading and - in some cases - mischievous reporting."
A spokesperson for production company Shine added: "It's not like Jersey Shore. Jersey Shore is a cable show for a 10.30pm audience.
"This is the real Home and Away, similar to The Only Way Is Essex. It's PG-rated for a broad audience. The video was shot roughly six months ago and some of the people in the video are not even in the final cast."
Filming for The Shire is reportedly due to commence next week.
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