The pair will be honoured at the third annual Disruptive Innovation Awards, in recognition of Bieber's discovery on YouTube and in celebration of his and Braun's subsequent impact on popular culture.
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Bieber and Braun are expected to attend the awards ceremony at New York University's Stern School of Business on Friday, April 27.
The Disruptive Innovation Awards - which organisers say recognise "those whose ideas have broken the mold to create significant impact on the future of our world" - will also honour music producer and co-founder of Def Jam Records Rick Rubin, Twitter co-creator Jack Dorsey and John Wood, founder of non-profit organisation Room to Read.
Bieber's documentary Never Say Never became the most successful concert-themed movie in the US last year, passing the gross box office figure of the late Michael Jackson's tour rehearsal documentary This Is It.
The Tribeca Film Festival runs between April 18 and 29 in Lower Manhattan, New York.
Watch the Never Say Never trailer below: